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In the vibrant digital landscape of Pakistan, YouTube has emerged as a powerful platform for entertainment, education, and cultural expression. With over 100 million internet users in the country as of 2025, Pakistani creators have captivated audiences both locally and globally, amassing billions of views and millions of subscribers. The rise of YouTube in Pakistan can be attributed to affordable data plans, widespread smartphone adoption, and a young demographic eager for relatable content. From family vlogs and comedy sketches to wildlife adventures and lifestyle tips, these creators reflect the diverse interests of Pakistani society.
This article ranks the top 10 YouTubers in Pakistan based on subscriber counts, average views, engagement metrics, and overall influence as of August 2025. Data is drawn from reliable sources like Social Blade, HypeAuditor, and influencer analytics platforms. Note that this list focuses on individual or independent creators rather than traditional TV networks (e.g., ARY Digital or HUM TV, which dominate subscriber charts but are corporate entities). These rankings highlight creators who started as solo or small team operations and built empires through creativity and consistency. Let's dive into the profiles of these digital stars.
The Evolution of YouTube in Pakistan
The YouTube scene in Pakistan has transformed dramatically over the past decade, evolving from a niche platform to a mainstream medium for storytelling and influence. Initially dominated by music and entertainment clips, it now hosts a variety of genres, including vlogging, education, and social commentary, driven by creators who resonate with the country's youth and diaspora. The lifting of YouTube bans in the mid 2010s, coupled with improved internet infrastructure, has fueled this growth. In 2025, creators leverage tools like YouTube Shorts and live streaming to engage audiences, while monetization opportunities and brand collaborations have turned content creation into a viable career for many. This evolution reflects Pakistan's dynamic cultural and technological landscape, positioning its YouTubers as global influencers.
1. BROTHERS VLOG (@itsbrothersvlog) - 25.1 Million Subscribers
BROTHERS VLOG, run by a group of siblings known for their heartwarming family content, tops the list with an impressive 25.1 million subscribers. Their videos blend daily life, challenges, pranks, and family adventures, often filmed in rural and urban Pakistani settings. Founded in the early 2020s, the channel exploded in popularity during the pandemic when audiences sought feel good, relatable content. Average videos garner 397K views, with high engagement from likes (2.3K per video) and comments. The brothers' authentic Punjabi humor and family dynamics resonate deeply, making them a staple for Pakistani households. In 2025, they've expanded into merchandise and collaborations, earning an estimated $50,000, $100,000 monthly from ads and sponsorships. Their success underscores the appeal of family-oriented content in a culture that values close-knit relationships.
2. Moosa TV Info (@moosatvinfo) - 23.9 Million Subscribers
Moosa TV Info, led by creator Moosa Khan, specializes in informational vlogs covering technology, gadgets, and everyday hacks with a Pakistani twist. With 23.9 million subscribers, the channel's strength lies in its educational yet entertaining format, often featuring unboxings, reviews, and DIY tips tailored for budget-conscious viewers. Moosa started as a solo creator in 2018, leveraging his engineering background to explain complex topics simply. Videos average millions of views, with peaks during gadget launches. In 2025, Moosa has ventured into philanthropy, using his platform to support education in rural areas. His estimated earnings hover around $40,000, $80,000 per month, boosted by brand deals with local tech companies. Moosa's channel exemplifies how informative content can thrive in Pakistan's growing digital economy.
3. Salman Noman (@salmannomanofficial) - 22.4 Million Subscribers
Salman Noman is a comedy powerhouse with 22.4 million subscribers, known for his hilarious skits, parodies, and social commentary. His content often satirizes everyday Pakistani life, from family dramas to societal quirks, delivered in fluent Urdu and Punjabi. Starting in 2017 as a stand up comedian, Salman transitioned to YouTube full-time, gaining traction through viral shorts. His videos average high engagement, with some reaching 10 million views. In 2025, he's expanded into acting and music, releasing hit tracks that blend humor with melody. Earnings are estimated at $30,000, $70,000 monthly, including sponsorships from telecom brands. Salman's wit has made him a cultural icon, influencing a new wave of Pakistani comedians.
4. Chota Ali Vlogs (@chotaalivlogs) - 15.6 Million Subscribers
Chota Ali Vlogs, helmed by young creator Ali, focuses on lighthearted family comedy and challenges, amassing 15.6 million subscribers. His energetic style and relatable sibling banter have endeared him to younger audiences. Launched in 2020, the channel grew rapidly through TikTok cross-promotions. Videos average 235K views, with strong international appeal from the Pakistani diaspora. In 2025, Ali has launched a gaming sub channel, diversifying his content. Monthly earnings range from $20,000, $50,000, driven by ad revenue and fan donations during live streams. His success highlights the power of youth driven content in Pakistan's digital space.
5. Nouman Hassan (@noumanhassan) - 10.7 Million Subscribers
Nouman Hassan stands out with his adventure and wildlife focused vlogs, boasting 10.7 million subscribers. From exploring Pakistan's northern mountains to documenting animal rescues, his content educates while entertaining. A former wildlife enthusiast, Nouman started in 2019, using drone footage and storytelling to captivate viewers. Videos average 45K views but see spikes during travel seasons. In 2025, he's partnered with conservation NGOs, promoting eco-tourism. Earnings are around $15,000, $40,000 monthly, including sponsored expeditions. Nouman's channel promotes Pakistan's natural beauty, attracting global tourists.
6. G Factz (@gfactz) - 10.3 Million Subscribers
G Factz, a family run channel, delivers educational content mixed with fun facts, experiments, and family vlogs, with 10.3 million subscribers. It appeals to parents and kids alike, covering science, history, and Pakistani culture. Founded in 2018 by a teacher turned creator, it emphasizes learning through play. Videos average 118K views, with high retention rates. In 2025, they've launched an app for interactive quizzes. Estimated earnings: $10,000, $30,000 monthly from ads and educational partnerships. This channel bridges entertainment and education, filling a gap in Pakistan's content ecosystem.
7. Maaz Safder World (@maazsafderworld) - Approximately 6 Million Subscribers (Top Influencer in 2025 Lists)
Maaz Safder is renowned for daily vlogs showcasing family life, travel, and motivational stories, with around 6 million subscribers (noted as a top influencer in recent rankings). His wholesome content, often featuring his wife and kids, resonates with conservative audiences. Starting in 2020, Maaz's authenticity propelled him to fame. Videos garner high engagement, especially during Eid specials. In 2025, he's entered e-commerce with branded products. Earnings: $8,000, $25,000 monthly. Maaz represents the growing trend of vlogging as a full time career in Pakistan.
8. Malik Abubaker (@malikabubaker) - 9.8 Million Subscribers
Malik Abubaker's lifestyle channel, with 9.8 million subscribers, covers fashion, fitness, and personal development. His motivational talks and transformation stories inspire young Pakistanis. Launched in 2019, it gained momentum through fitness challenges. Average views per video are substantial, with collaborations boosting reach. In 2025, Malik has authored a self help book. Monthly earnings: $12,000, $35,000. His focus on self-improvement aligns with Pakistan's aspiring youth.
9. Shaheer Jutt (@shaheerjutt) - 8.08 Million Subscribers
Shaheer Jutt entertains with family, lifestyle, and entertainment vlogs, holding 8.08 million subscribers. His content includes pranks, reviews, and cultural insights. Starting as a hobby in 2018, it evolved into a professional setup. Videos average 262K views. In 2025, Shaheer has hosted live events. Earnings: $10,000, $30,000 monthly. Shaheer's versatility keeps his audience engaged year round.
10. Anaya Eshaal Family (@anayaeshaalfamily) - 7.7 Million Subscribers
Rounding out the list is Anaya Eshaal Family, a heartwarming channel with 7.7 million subscribers focusing on family moments, travel, and entertainment. Led by parents sharing parenting tips and adventures, it started in 2021. Videos average 1.4 million views, with strong emotional appeal. In 2025, they've launched kid friendly merchandise. Earnings: $8,000, $25,000 monthly. This channel epitomizes the family vlogging boom in Pakistan.
Top Pakistani YouTubers by Video Views: The Viewership Powerhouses
While subscriber counts often steal the spotlight, video views provide a clearer picture of a creator's popularity and engagement in Pakistan's dynamic YouTube scene. Many channels with moderate subscribers rack up billions of views through viral content, high watchability, and consistent uploads that resonate with everyday audiences. These view kings often focus on relatable family dynamics, comedy, or niche topics that encourage repeat watches and shares. Based on 2025 data from platforms like Social Blade and VidIQ, here are some standout creators who dominate in views, including user mentioned favorites like Ducky Bhai and Rajab Family. We've prioritized independent creators, excluding corporate TV entities, and highlighted those with high total views (often exceeding 2 billion) or impressive average views per video (over 1 million).
1. Moosa Tv Info (@moosatvinfo) - 23.93 Billion Total Views
Already a subscriber giant, Moosa Tv Info leads in views too, with tech reviews and hacks drawing massive audiences. Average video views: 5, 10 million. His gadget unboxings during sales seasons spike to 20 million+, making him a views juggernaut.
2. Salman Noman (@salmannomanofficial) - 13.43 Billion Total Views
Salman's comedy sketches average 5 million views each, with viral parodies hitting 50 million. His relatable humor on social issues keeps viewers hooked, leading to high rewatch rates.
3. Peep Peep (@peeppeep) - 9.76 Billion Total Views
This entertainment channel's short, fun clips average 30 million views, thriving on quick-hit content like challenges and memes that spread rapidly via shares.
4. Chota Ali Vlogs (@chotaalivlogs) - 8.48 Billion Total Views
Family comedy vlogs here average 1-2 million views, but challenge videos explode to 10 million+, appealing to youth and diaspora viewers.
5. Ducky Bhai (@duckybhai) - 2.1 Billion Total Views (8.77 Million Subscribers)
Saad Ur Rehman, aka Ducky Bhai, is a views magnet despite not topping subs. His roasts, reactions, and vlogs average 1.5, 3 million views, with peaks at 20 million for controversial or gaming content. Starting with comedy in 2017, he's evolved into family vlogs featuring his wife, earning high engagement (115K likes average). In 2025, he's won multiple awards and expanded into music, with estimated monthly earnings of $86K, $258K from ads. Ducky's raw, humorous take on Pakistani life makes him immensely popular, especially among Gen Z, where his videos often trend for days.
6. Rajab’s Family (@rajabbutt94) - 2.41 Billion Total Views (7.44 Million Subscribers)
Rajab Butt and family deliver wholesome vlogs on daily life, travel, and family adventures, averaging 3, 5 million views per video. Launched in 2023, they've skyrocketed with emotional, relatable content like Eid specials hitting 10 million+. Rajab, a former bodybuilder, blends fitness tips with family moments, appealing to conservative viewers. In 2025, they've topped YouTube's most watched lists in Pakistan, with earnings around $50K, $100K monthly from sponsorships. Their authenticity and cultural pride drive massive shares, making them a views powerhouse.
7. Sistrology (@sistrology) - 2.4 Billion Total Views (5.54 Million Subscribers)
Led by sisters Iqra Kanwal and others, this family oriented channel mixes humor, challenges, and sisterhood stories, averaging 1, 2 million views. Viral vlogs on celebrations reach 5 million+, with high engagement from female audiences. Started in 2020, they've built a loyal base through interactive content, earning $20K, $50K monthly.
8. Maaz Safder World (@maazsafderworld) - 2.01 Billion Total Views (4.68 Million Subscribers)
Maaz's motivational family vlogs average 1 million views, with travel episodes spiking to 3 million. His wholesome narratives resonate deeply, leading to strong retention.
9. Village Food Secrets (@villagefoodsecrets) - 982 Million Total Views (4.35 Million Subscribers)
Rural cooking videos here average 500K, 1 million views, with recipe demos going viral at 5 million+. It taps into nostalgia for traditional Pakistani cuisine.
10. Irfan Junejo (@irfanjunejo) - Estimated 1 Billion+ Total Views (Around 2 Million Subscribers)
Known for cinematic storytelling vlogs, Irfan's videos average 1, 2 million views despite a smaller sub count. His thoughtful content on travel and self growth draws dedicated fans, with comebacks in 2025 boosting views.
These creators prove that views often stem from virality and relevance rather than sheer subs. High-view channels like Ducky Bhai and Rajab Family excel through shareable, emotionally charged content that sparks discussions on social media.
Challenges and Future Trends
Pakistani YouTubers face hurdles like internet censorship, monetization issues due to economic instability, and competition from global platforms. However, with YouTube's Shorts feature and increasing ad revenues, the future looks bright. In 2025, trends include AI integration for editing, cross border collaborations (post ban lifts), and niche content like gaming and beauty. These creators not only entertain but also drive social change, from promoting literacy to environmental awareness.
In summary, Pakistan's top YouTubers are a testament to the country's creative potential. Their stories inspire aspiring creators worldwide, proving that with passion and persistence, digital success is achievable. For the latest updates, check platforms like Social Blade or HypeAuditor. If you're a fan, which one is your favorite?
